Call to action component
Call to action is a component used for creating a button that prompts the user to take a specified action. Learn how to use the component on your page.
The component will be published Thursday, 11th of June 2026.
Call to action is a component that can be used to add a call to action (CTA) button to a page. The purpose of a CTA button is to prompt the user to take an action, for example to read more about a topic or to apply to the university.
The component is available on most content types and can be used by all editors.
The component will inherit the branding colour of the hub that has been selected as the Content home of the page, unless separately overriden in the component settings. The background colour can be selected from the Aalto brand colours.
Instructions for using the Call to action component
To add a Call to action to your page, select the component from the list of components and fill in the following fields:
- Title: Write a title for the component.
- Description: Write a descriptive text that will be displayed above the button
- Link URL: Add a URL to the page the button will take users to. The URL can be internal or external.
- Link text: Add text to the button. This text should prompt the user to take action, i.e. it should be a call to action. Examples of good calls to action are 'Read more' or 'Apply now'.
- Theme: Select a background colour from the Aalto brand colours. If no colour is selected, the background colour will be inherited from the branding colour of the hub to which the page belongs.